HM
Last trending 3 d ago"HM" was last among the trending Google searches on Oct 28, 2026 (3 d ago), in 17 countries in total. See when, where and how much it was searched.
Search history
When, where and how strongly this phrase made it into the trending Google searches.
"HM" first appeared among the trending Google searches on Sep 19, 2026 in Czechia. Since then it has trended 27 times in 17 countries, most recently on Oct 28, 2026. Most searches were recorded in Poland (5K+).
- First trending
- Sep 19, 2026
- Last trending
- Oct 28, 2026
- Countries
- 17
- Times trending
- 27
- Most searches
- 5K+
- Highest growth
- +200 %
- Best rank
- #5
- Total time trending
- 2 d 10 h
Countries where it was trending, by day
Countries
Most searches (max 5K+)
Timeline by country
Poland
Sweden
Türkiye
Norway
Denmark
Netherlands
Hungary
Israel
Saudi Arabia
Czechia
Romania
Canada
Portugal
France
Germany
Bulgaria
United Kingdom
Where it was searched
A stronger colour means more searches while it was trending.
Click a country to open its trending searches. When zoomed in, drag to move the map.
By country
| Country | Period | Times | Duration | Searches | Growth | Rank |
|---|---|---|---|---|---|---|
 Poland
|
Oct 14, 2026 – Oct 28, 2026 | 3 | 21 h | 5K+ | +100 % | #17 |
 Sweden
|
Oct 13, 2026 – Oct 28, 2026 | 2 | 13 h | 2K+ | +100 % | #9 |
 Türkiye
|
Oct 14, 2026 | 1 | 52 min | 2K+ | +50 % | – |
 Norway
|
Oct 13, 2026 – Oct 28, 2026 | 2 | 12 h | 1K+ | +200 % | #5 |
 Denmark
|
Oct 14, 2026 – Oct 15, 2026 | 2 | 22 h | 1K+ | +100 % | – |
 Netherlands
|
Oct 13, 2026 | 1 | 10 h | 1K+ | +100 % | – |
 Hungary
|
Oct 14, 2026 | 1 | 1 h | 1K+ | +75 % | – |
 Israel
|
Oct 24, 2026 | 1 | 1 h | 500+ | +200 % | #17 |
 Saudi Arabia
|
Oct 22, 2026 | 1 | 18 h | 500+ | +100 % | #32 |
 Czechia
|
Sep 19, 2026 – Oct 15, 2026 | 3 | 26 h | 500+ | +75 % | – |
 Romania
|
Oct 14, 2026 | 1 | 2 h | 500+ | +50 % | – |
 Canada
|
Oct 14, 2026 – Oct 28, 2026 | 2 | 3 h | 200+ | +100 % | #24 |
 Portugal
|
Oct 28, 2026 | 1 | 2 h | 200+ | +100 % | #13 |
 France
|
Oct 28, 2026 | 1 | 1 h | 200+ | +100 % | #27 |
 Germany
|
Oct 13, 2026 – Oct 28, 2026 | 2 | 4 h | 200+ | +75 % | #31 |
 Bulgaria
|
Oct 14, 2026 – Oct 15, 2026 | 2 | 12 h | 200+ | +75 % | – |
 United Kingdom
|
Oct 13, 2026 | 1 | 41 min | 100+ | +75 % | – |
Every time it was trending
| Country | Start | End | Duration | Searches | Growth | Categories |
|---|---|---|---|---|---|---|
| Canada |
Oct 28, 2026, 8:10 AM | Oct 28, 2026, 9:30 AM | 1 h | 200+ | +100 % | Beauty & fashion, Entertainment |
| Poland |
Oct 28, 2026, 1:30 AM | Oct 28, 2026, 2:02 AM | 32 min | 100+ | +100 % | Shopping, Beauty & fashion |
| Norway |
Oct 28, 2026, 12:50 AM | Oct 28, 2026, 2:00 AM | 1 h | 100+ | +200 % | Beauty & fashion, Entertainment |
| France |
Oct 28, 2026, 12:50 AM | Oct 28, 2026, 2:01 AM | 1 h | 200+ | +100 % | Business & finance, Shopping |
| Sweden |
Oct 28, 2026, 12:30 AM | Oct 28, 2026, 3:00 AM | 3 h | 500+ | +100 % | Beauty & fashion, Entertainment |
| Portugal |
Oct 28, 2026, 12:30 AM | Oct 28, 2026, 2:32 AM | 2 h | 200+ | +100 % | Beauty & fashion, Entertainment |
| Germany |
Oct 28, 2026, 12:20 AM | Oct 28, 2026, 2:00 AM | 2 h | 200+ | +75 % | Beauty & fashion, Entertainment |
| Israel |
Oct 24, 2026, 5:30 PM | Oct 24, 2026, 6:40 PM | 1 h | 500+ | +200 % | Shopping |
| Saudi Arabia |
Oct 22, 2026, 4:00 AM | Oct 22, 2026, 10:02 PM | 18 h | 500+ | +100 % | Entertainment |
| Poland |
Oct 15, 2026 | during the day | – | – | +75 % | |
| Denmark |
Oct 15, 2026 | during the day | – | – | +100 % | |
| Czechia |
Oct 15, 2026 | during the day | – | – | +50 % | |
| Bulgaria |
Oct 15, 2026 | during the day | – | – | +75 % | |
| Hungary |
Oct 14, 2026, 7:20 AM | Oct 14, 2026, 8:40 AM | 1 h | 1K+ | +75 % | Technology |
| Romania |
Oct 14, 2026, 7:00 AM | Oct 14, 2026, 8:32 AM | 2 h | 500+ | +50 % | Shopping, Beauty & fashion |
| Bulgaria |
Oct 14, 2026, 6:50 AM | Oct 14, 2026, 7:10 AM | 20 min | 200+ | +75 % | Technology |
| Türkiye |
Oct 14, 2026, 6:40 AM | Oct 14, 2026, 7:32 AM | 52 min | 2K+ | +50 % | Other |
| Czechia |
Oct 14, 2026, 6:40 AM | Oct 14, 2026, 8:50 AM | 2 h | 500+ | +50 % | Technology |
| Canada |
Oct 14, 2026, 6:30 AM | Oct 14, 2026, 8:30 AM | 2 h | 100+ | +75 % | Shopping, Beauty & fashion |
| Poland |
Oct 14, 2026, 12:30 AM | Oct 14, 2026, 9:20 AM | 9 h | 5K+ | +75 % | Technology |
| Denmark |
Oct 14, 2026, 12:10 AM | Oct 14, 2026, 10:30 AM | 10 h | 1K+ | +100 % | Technology |
| Sweden |
Oct 13, 2026, 11:50 PM | Oct 14, 2026, 10:10 AM | 10 h | 2K+ | +100 % | Other |
| Netherlands |
Oct 13, 2026, 11:50 PM | Oct 14, 2026, 10:02 AM | 10 h | 1K+ | +100 % | Shopping |
| United Kingdom |
Oct 13, 2026, 11:50 PM | Oct 14, 2026, 12:31 AM | 41 min | 100+ | +75 % | Other |
| Norway |
Oct 13, 2026, 11:40 PM | Oct 14, 2026, 10:20 AM | 11 h | 1K+ | +100 % | Technology |
| Germany |
Oct 13, 2026, 11:20 PM | Oct 14, 2026, 1:30 AM | 2 h | 200+ | +50 % | Technology |
| Czechia |
Sep 19, 2026 | during the day | – | – | +75 % |
Times are shown in: UTC. Search volumes are rounded Google Trends estimates.
Related searches
In the news
-
UK fashion giant shares fall after 'cyber attack'
Yahoo News UK · Oct 15, 2026 · Poland
-
H&M Hit by Cyberattack From Hackers Who Targeted Asos
Modaes · Oct 15, 2026 · Denmark
-
H&M utreder möjlig cyberattack - aktien backar
Affärsvärlden · Oct 14, 2026 · Sweden
-
H&M pekas ut i hackerattack – dementerar uppgifterna
Ehandel.se · Oct 14, 2026 · Sweden
Related topics
Topics that trended in the same countries at the same time.